Lead Magnet and Email
Stop guessing where your next customers will come from.
This sprint gives you a complete system to capture leads and nurture them into customers on autopilot.
Grow your list while you sleep
Follow up automatically
Turn attention into pipeline
Who's This For?
This sprint works well for businesses that see lead generation as a fundamental part of how they grow, not just a one off campaign. It also works well if:
You get website traffic, but few enquiries
You rely heavily on referrals
You post content, but it doesn’t convert
You want a simple, way to build your list
You sell a service, programme, or high-value offer
This sprint won’t work so well for you if you don’t have a clear business offer, you’re not ready to follow up on leads or you want overnight growth.
What You Get
By the end of the sprint, you will have a complete, working lead capture system
Lead Magnet
A concise, lead magnet (checklist or short ebook or guide) tailored to your audience and offer
Email Nurture
4 pre-written nurture emails designed to build trust and guide new customers towards action
Landing Page
A landing page and sign-up form giving you a clear entry point to collect sign-ups and leads
CRM Set-up
Basic CRM set up so leads are captured and can be tracked and followed up without friction
Promotional Assets
4 promotional assets to promote your lead magnet consistently across your socials or paid ads
Handover
A clear handover explaining how to update and manage your funnel going forward independently
What You'll Need Ready
To make the most of the 7 days, we’ll need a few essentials in place before we begin
1. A Live Website or Socials
You’ll need a live website or social media page (or plans to set one up), but this will all depend on the approach we take for the lead generation. We can discuss this further during the call.
2. An Active CRM
We recommend using a CRM to track and optimise results. If you don’t already have one, we can help you get started with free tools such as Mailchimp, MailerLite, or our top pick, Brevo. We can discuss the advantages and limitations of each.
3. Backend Access
We’ll also need login access to these tools, and a domain based email address for deliverability. If you have tracking set up (like Google Analytics) or brand assets ready, even better, but not essential.
After The Sprint
You’ll own the assets and the system, with a clear handover so you understand how it works and how to manage it confidently going forward.
You can also use your lead magnet to:
Run paid traffic to it
Add it to your homepage
Use it as a follow up at events or webinars
Share it in partnerships and collaborations
FAQs
Get the answers to some of our most frequently asked questions
Q. How does a sprint work?
You choose a sprint based on your biggest priority; messaging, campaigns, landing pages, lead magnets, or audits.
We kick things off with a briefing call, map out the deliverables, and spend 7 focused days building something that gets results.
Q. Who does the actual work?
We do. We're senior marketers with decades worth of experience. We don't outsource or hand off to freelancers. You work directly with the people doing the work - us.
Q. Is this right for my business?
If you're stuck, stretched, or just need marketing to move your business in a short space of time, this is for you.
We work best with founders, lean teams, and marketers who want clarity, speed, and senior input without the long agency process.
Q. Is the work really done in 1 week?
No. We work over 7 working days, not calendar days. We take weekends off to rest and recharge (because great ideas need fresh minds!).
So while it’s not a literal week, it’s still incredibly fast, focused, and far quicker than most marketing turnarounds.
Q. Do you only work with certain industries or business types?
No. The core principles of good marketing apply across all industries.
We’ve worked with start-ups, service businesses, nonprofits, and global brands.
What matters most is your goal and whether we’re a good fit for the kind of progress you’re trying to make.
Q. What happens at the end of a sprint?
You’ll get final deliverables and a short handover guide. If you need help implementing or want to build on the work, we offer optional follow-up support.
Q. What are your payment terms?
Because our sprints are short, focused, and fully scoped before we begin, we ask for 50% payment upfront and 50% upon delivery.
If any work falls outside of the agreed scope, it will be charged at £35 per hour and must be paid in advance before the additional work begins.
Q. Can I book more than one sprint at a time?
Generally, no. We’re a small team, and while we work quickly, we want to ensure every sprint is completed to the highest standard. That’s why we only take on a small number of sprints at a time.
In some cases, it may make sense for two sprints to run concurrently if they closely tie together. If that applies to your situation, we’ll discuss it with you and plan the best approach.
