Cookies Policy
Last updated: 6 October 2025
1. Introduction
This Cookie Policy explains how 7 Day Marketing (“we”, “us”, “our”) uses cookies and similar technologies on https://7daymarketing.com.
This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR).
2. What are cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to function properly and help us understand how visitors interact with our content.
Where cookies collect information that can identify an individual, that information is treated as personal data.
3. Legal basis
Under PECR and UK GDPR:
- Strictly necessary cookies are set without consent
- Performance and analytics cookies are set only after you provide consent through our cookie banner
You may withdraw or modify your consent at any time.
4. Cookies we use
4.1 Strictly necessary cookies
Cookie | Purpose | Duration | Type |
PHPSESSID | Maintains user session state across pages | Session | First party |
This cookie is essential for the basic functionality of the site and security.
4.2 Performance and analytics cookies
These cookies help us understand how visitors use the website and improve performance.
Google Analytics
Cookie | Purpose | Duration | Provider |
_ga | Distinguishes users for analytics reporting | 1 year 1 month | |
ga* | Persists session state | 1 year 1 month | |
_ga_HXKNB9DKXO (or similar variant) | Maintains session analytics data | 1 year 1 month |
Google Analytics collects information such as page views, time spent on site, traffic sources and user interactions. Data is aggregated and used to analyse website performance.
Microsoft Clarity
Cookie | Purpose | Duration | Provider |
_clck | Persists user ID for Clarity analytics | 1 year | Microsoft |
_clsk | Combines multiple page views into a single session | 1 day | Microsoft |
Microsoft Clarity provides behavioural analytics tools, including interaction analysis and session insights.
4.3 Source and behaviour tracking cookies
Cookie | Purpose | Duration | Provider |
sbjs_uid | Identifies visitor across sessions | 6 months | First party |
sbjs_current | Stores information about the current visit | Session | First party |
sbjs_current_add | Stores visit source data | Session | First party |
sbjs_first | Stores information about the first visit | Session | First party |
sbjs_first_add | Stores additional first visit data | Session | First party |
sbjs_session | Tracks session activity | 29 minutes 53 seconds | First party |
sbjs_udata | Stores campaign related user data | Session | First party |
sbjs_migrations | Tracks movement between pages | Session | First party |
_clk | Tracks user interaction events | 1 year | First party |
These cookies are used to understand traffic sources, campaign effectiveness, and user behaviour across visits.
5. Third Party Services
Some analytics services used on this website are provided by third parties, including Google and Microsoft. These providers may process data in accordance with their own privacy policies.
We do not use third-party advertising or retargeting cookies on this website.
6. Managing cookies
When you first visit the website, you are presented with a cookie consent mechanism that allows you to:
- Accept analytics cookies
- Reject non-essential cookies
- Manage your preferences
Analytics cookies are not set unless you provide consent. You may withdraw or modify your consent at any time via the cookie settings tool available on the website.
You can also control cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.
7. Retention
Cookies remain on your device for the duration specified above unless deleted earlier through your browser settings.
We review our use of cookies periodically to ensure accuracy and compliance.
8. Contact
If you have any questions regarding this Cookie Policy or our use of cookies, please contact:
7 Day Marketing
hi@7daymarketing.com
